side menu icon

A New Years Message from the CEO


As I look toward 2018 I am filled with hope and anticipation as I think about all the ways that Girl Scouts will impact their communities and the world in the New Year; all the ways we can help people by infusing what is described in the Girl Scout Law. 

The Girl Scout Promise and Law are guideposts that have stood the test of time for our girls, our leaders and our organization. Simply put, it is our truth: 

“I will … be honest and fair, friendly and helpful, considerate and caring, courageous and strong, and responsible for what I say and do, and… respect myself and others, respect authority… make the world a better place, and be a sister to every Girl Scout.” 

As I review 2017, I find it was filled with change, triumph and challenges—locally, nationally and around the world. The ripple effect of change impacts us all in some capacity. Recognizing this, GSUSA provided guideposts through its Raising Awesome Girls blog series. As the largest leadership development organization for girls in the United States, Girl Scouts is proud to be a thought leader for all parents who are raising the next generation of young women leaders. 

I believe every girl has the power to change the conversation, her community or her world. She can change issues from hurtful to friendly, helpful, considerate and caring. I know our Girl Scouts have a voice and can courageously use their voice to make the world a better place. In the coming weeks and months I look forward to seeing and hearing how our G.I.R.L.s (Go-getters, Innovators, Risk-takers, Leaders)™ are changing the narrative in their communities, in their schools and on social media. Our girls can start by participating in our Together we Dream contest. 

Each of us can make a difference. How will you, your troop or your daughter make a difference in 2018? I am committed to making a difference! I hope you will join me.

Yours in Girl Scouting, 

Violet M. Apple
Chief Executive Officer
Girl Scouts of Central Maryland